I concepted, filmed, and edited a social media brand video for Prickly Pear Bar Co., highlighting both the visual craft of their drinks and the personality behind the brand.
The video centers on Hannah Layton, whose strong on-camera presence drives the piece as she prepares, explains, and sells each drink. Alongside cinematic close-ups of the cocktails, I built a clean, engaging edit featuring a music-led intro with rotoscoped drink visuals and text, followed by a flame ignition transition that pulls viewers into the preparation process. Captions and lower thirds support her delivery while keeping the pacing optimized for social.
This project highlights my ability to:
- Lead full-cycle production (concept, cinematography, and editing)
- Capture cinematic product and process footage with strong visual detail
- Use motion design techniques like rotoscoping to create dynamic intros
- Integrate sound design and pacing to enhance viewer immersion
- Deliver polished, platform-ready social content
The result is a vibrant, personality-driven video that feels as crafted and inviting as the drinks themselves.
